Description:
Peppers & Rogers Group is a management consulting firm, recognized as the world’s leading authority and acknowledged thought leader on customer-based strategies and underlying business initiatives. Founded in 1993 by Don Peppers and Martha Rogers, Ph.D., Peppers & Rogers Group invented the term 1to1® marketing to illustrate the importance of treating different customers differently, and transformed the concepts into practical methodologies driving financial results for companies.
Year Founded: 1993
Topic Coverage:
- Loyalty Programs
- Customer Experience Management
- Customer Value Analysis
- Customer Insight
- Strategy and Business Case Development
- Business Design
Contact Information:
1111 Summer Street, 5th Floor
Stamford, CT 06905
USA
T: 203 989 2200
Email: Uses form: https://www.peppersandrogersgroup.com/ContactUs.aspx
URL: https://www.peppersandrogersgroup.com/
Courtesy of the Techra Analyst Firm Directory – www.techra.com